|TITLE:||PERSPECTIVE MARKETING TOWARDS ETHNIC GROUPS|
|PRINCIPLE INVESTIGATOR:||CALDWELL, LAKEISHA|
File Created: October 12, 2012|
Department Chair Action Date: October 12, 2012
Current Status: Expired. Final Status Report or Extension Needed.
|Confidentiality||Data are not linked to individuals|
ABSTRACTThis test will evaluate three different ethnic groups evaluating the relationship between their ethnic group and perception of marketing. The study will use a a one way ANOVA to analyze the data.
|Western is accredited by The Higher Learning Commission, a member of the North Central Association of Colleges & Schools (NCA), and is an AQIP Participant.|