Committee on the Use of Human Subjects (CUHSR/IRB)

PROPOSAL ID:	1636
TITLE:	COST OF HIGHER EDUCATION AND ITS EFFECT ON HOW THEY MARKET
PRINCIPLE INVESTIGATOR:	ROESLE, SAYRE COMMUNICATION STUDIES (816)244-4405 SROESLE1@MISSOURIWESTERN.EDU
OTHER INVESTIGATORS:
IRB SUMMARY:	File Created: October 12, 2012 Department Chair Action Date: October 12, 2012 Current Status: Final Status Report Received
Confidentiality	Data are not linked to individuals

ABSTRACT
This study examines how higher education schools market themselfs in comparison with the cost of schooling and how students view thier education. The study will use a one way anova test.
Final Report on 11-12-2012
Data was collected through Survey Monkey Conclusions from the survey indicated that students value cost as the most important factor in higher education. Marketing done by the institution should focus on affordability rather than their core values. Students who see their institution as affordable also value the education received.

[ IRB HOMEPAGE ]
Any questions about proposals, procedures, etc. should be directed to the chair of the CUHSR by email to cronk@missouriwestern.edu

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