Instructor:                  Tammy Bergland                                  Classroom:     JGM Lab 119

Office:                         SSC 221A                                           Time:              May 10-25, M—F 8:30-noon

Office hours:              12:45-3, W & Th

                                                                       

Office phone:                         271-4446 (during office hours)

Home phone:              279-1699 (all other times/ please call before 9 p.m.)

Mailbox:                     Main English, Foreign Language & Journalism office in SSC

Home page:               http://www.missouriwestern.edu/eflj/lg/faculty/berglndt.html

                                                                       

Syllabus

Desktop Publishing: ETC/JOU 326

Intersession 2001 (May 10-25)

Goals

• To prepare for desktop publishing technology in the work place by learning to comfortably work with

            Page Maker. (All projects will be completed using Page Maker 6.5.)

• To develop basic document design skills by reading and completing quizzes over the text, by preparing a

design presentation, by participating in class discussions and workshops, and by applying basic

design skills in

            the projects you complete.

• To hone editing skills by critiquing various documents and by revising your own.

• To enhance your job portfolio by creating and redesigning a variety of projects.

 

Textbook

Parker, Roger C. Looking Good in Print., 4th ed. Scottsdale, AZ: The Coriolis Group, LLC 1998.

 

Other Needed Materials

IBM computer disks

Page Maker 6.5 Manual would be helpful (optional)

 

Grades

Throughout the semester, you will receive points for each assignment. At the end of the course, your final grade will be determined by dividing the total number of points you received by the total number of points possible. Final grades will be based on the following percentage grading scale:

            A         =          90-100%                                                         D         =          60-69%

            B          =          80-89%                                                           F          =          59 and below

            C         =          70-79%

Everyone in the class will receive points for the following assignments:

                                                                        Total Possible Points

            1.  Quizzes                                           25 each

            2.  Misc. Small Assignments                  10-25 each

            3.  Redesigned Postcard                       50

            4.  Original Ad                          50

            5.  Redesigned Brochure                       50

            6.  Original Brochure                            100

            7.  Newsletter                                       100

            8.  Job Search Packet                           100

            9.  Final Project & Exam                      200 (2 parts/ 100 each)

 

Policies

Attendance—Due to the workshop nature of the class and due to the fact that we cover a week's work in one class period, attendance is necessary. You are expected to call me in advance if you will be missing a class, to arrange for your assignments to be in my hands at the beginning of the class period,  to obtain class notes and handouts from other class members, and to make up missed workshop on your own. If you miss more than two class periods, you should drop the class because you will be subject to failure.

Due Dates—All assignments, unless otherwise instructed, are due at the beginning of class. Quizzes and other in-class work may not be made up after the class has completed the work, and a zero will be assigned for any such missed in-class work. Otherwise, late assignments will result in a lower grade: 1 grade lower per day late. Any late work that is to be accepted must either be turned in to me personally or be dated and signed by the English Department secretary (2nd floor, SSC building) and placed in my department mailbox.

Office Hours—I am happy and willing to arrange meetings outside of class with you, preferably between 12:45 and 3 p.m., Monday through Friday. You may speak with me before or after any class period to arrange a meeting or call me at home between 3 and 9 p.m. We may be able to solve your concerns over the phone, or we may need to schedule a meeting. When you have questions, you should speak with me at the earliest possible time. Do not wait until it is too late to finish an assignment on time before contacting me.

Computer Skills—This course is computer intensive and requires a basic knowledge and comfort with computers and word processing. If you do not have these skills, please drop the class because you will not have time to develop them and complete the assignments during intersession.

 

Plagiarism—Plagiarism will not be tolerated and could result in failing the assignment or the course.

 

Portfolio—Keep a portfolio of all of your work for this class that you could submit should the need arise.

Student Disability—Please inform me in writing during the first week of classes if you have a disability that could inhibit your success in this class as the class is currently set up. Upon official notification from you, I will work with you and the Center for Academic Support to develop an appropriate plan of action.

Overview of Assignments

 

Quizzes                                                            1. May 11 (Chap. 1 & 2)

                                                                        2. May 14 (Chap. 3—6)

                                                                        3. May 16 (Chap. 12)

                                                                        5. May 17 (Chap. 7)

 

Misc. Small Assignments                                   throughout the course

           

Major assignments                                            1. Redesigned Postcard            May 14

                                                                        2. Original Ad                           May 16

                                                                        3. Redesigned Brochure            May 17

                                                                        4. Original Brochure                 May 18

                                                                        5. 2- Page Newsletter               May 22

                                                                        6. Job Search Packet                May 23

                                                                        7. Final Project/ Exam              May 24 & 25

 

Guest Speakers                                                May 23:

a local printer gives tips for working with printers

 


Daily Agenda

The in-class plans listed here are general guidelines that we will follow. Depending on your progress and questions, however, class time plans may change without prior notice. You will be notified in advance if any of the following deadlines change.

May 10, TH                In Class:           Intro to class and computers

                                                            Workshop: learn PageMaker—basic tools

                                                            Intro letter/ layout

                                                            Class contact list

                                                            Importing Documents; Using type fonts and styles

                                                            Group/ungroup

                                                            Leading; Bleeds

                                                            Copy/ multiple paste/ duplicate

                                                            Arrange

                                                            Workshop: re-create a flyer

                                                            Sign up for class presentations

                                    Homework:      Read Chapter 1-"Getting Started"

                                                            Read Chapter 2-"Tools of Organization"

                                                            Finish re-creating a flyer

 

May 11, F                   Due:                 Quiz over chapters 1 & 2

                                                            Re-created flyer

                                    In Class:           Presentation guidelines

Discuss reading

                                                            Postage

                                                            Setting page/ size orientation

                                                            Scanning an image

                                                            Working with clip art; Importing photos and graphics

                                                            Overview of graphic design programs

                                                            Class critique of sample postcards

                                                            Workshop: re-design a postcard & scanner practice

                                    Homework:      (for student presenters: collect sample ads)

                                                            Finish redesigning a postcard

                                                            Read Chapter 3-"The Architecture of Type"

                                                            Read Chapter 4-"Building Blocks of Graphic Design"

                                                            Read Chapter 5-"The Art of Illustration"

                                                            Read Chapter 6-"Working with Photographs"

                                                                                                                                                                       

May 14, M                 Due:                 Redesigned postcard

                        Quiz over chapters 3—6

                        3 sample ads (for presenters only)

                                    In Class:           Discuss reading

                                                            First student presentations: critique collected ads

                                                            Workshop: re-create an ad and scanner practice

                                                            Document creation to-do list

                                                            Original ad guidelines

                                                            Discuss final exam

                                    Homework:      Finish recreating an ad

                                                            Read Chapter 8 "Advertisements"

                                                            Read Chapter 9-"Sales Materials"

                                                            Investigate your final project

                                                            (for student presenters: collect sample brochures)

 

May 15, T                   Due:                 Re-created ad

                                                            3 sample brochures (for presenters only)

                                    In Class:           Discuss reading

                                                            Look at design elements in student postcards from yesterday

                                                            2nd student presentations: critique sample brochures

                                                            Workshop: original ad, redesigned brochure, and scanner practice

                                    Homework:      Finish original ad

                                                            Work on redesigned brochure

                                                            Read Chapter 12-"Common Design Pitfalls"

 

May 16, W                 Due:                 Quiz over chapter 12

                                                            1st version of redesigned brochure

                                                            Original Ad

                                    In Class:           Peer evaluation of redesigned brochures

                                                            Original brochure guidelines

                                                            Workshop: revise redesigned brochures &

                                                                        begin work on original brochure

                                    Homework:      Revise redesigned brochures

                                                            Work on original brochure

                                                            Read Chapter 7 "Distribution Media"

 


May 17, TH                Due:                 Redesigned brochure

                                                            Quiz over Chapter 7

                                    In Class:           Guest speaker: Considering audience, purpose, budget,

                                                                        printer in brochure design

                                                            Class discussion of brochure projects

                                                            Workshop: Work on brochure

                                    Homework:      Finish original brochure

                                                            (For student presenters: collect sample newsletters)

 

May 18, F                   Due:                 Original brochure

                                                            3 sample newsletters (for presenters only)

                                    In Class:           Discussion of newsletters, tabloids, newspapers

                                                            3rd student presentations: critiques of sample newsletters

                                                            Discuss newsletter assignment—design a 2-page newsletter

                                                            Master pages and templates

                                                            Workshop: Work on newsletters

                                                            Give Job Search Packet Guidelines

                                                            Midterm grades

                                                            Discuss final exam

                                    Homework:      Work on newsletters

                                                            Read Chapter 10-"Business Communication"

                                                            Prepare resume content

                                                                                                                                                                                   

 

May 21, M                 Due:                 Resume content

In Class:           Discuss newsletter production

                        Discuss Job Search Packet assignment

                                                            Workshop: work on newsletters & job packet

                                    Homework:      (For student presenters: collect sample letterhead, business

                                                                        cards,  fax cover sheets)

                                                            Finish newsletters


May 22, T                   Due:                 Newsletter

                                                            3 sets of sample job search materials (for presenters only)

                                    In Class:           Discuss chapter 10

                                                            Letterhead

                                                            Business cards

                                                            Fax cover sheets

                                                            Resumes

                                                            4th student presentations:  critiques of job search materials

                                                            Workshop-job search materials

                                    Homework:      Finish Design job search materials

                                                            Read Appendix- "Pre-press Tips and Techniques"

 

May 23, W                 Due:                 Job search packet

In Class:           Guest speaker: a local printer gives tips for working with printers

                        Technology in Desktop Publishing

                                    Homework:      Prepare for final project & exam

 

May 24, TH                Final Project (in class)

 

May 25, F                   Final Exam (in class)

 

ENJOY YOUR SUMMER